Course will help real estate licensees to develop an increased awareness of cultural and personal biases that they may inhibit you from embracing diversity and creating a successful multicultural real estate business. Students will learn inclusive, multi-cultural marketing and advertising strategies to broaden their client base; how to formulate an inclusive business plan to them create an enduring business that is able to adapt and evolve in an ever-changing marketplace. Course will cover the importance of embracing diversity on both a professional and personal level to grow a thriving and inclusive real estate business, will summarize the cultural concepts and social categories that will help you to better understand, relate to, and engage with clients in our diverse real estate market, and will describe the immigrant community in the United States and their increasing buying power in the real estate market. Course is approved for 7 hours of Continuing Education for the 2020-2022 Real Estate CE cycle. Course is also approved for the 3 ½ hours of mandatory CE requirement on Redlining, Steering, Bias and Diversity for the 2020-2022 cycle. Course is approved as an elective for the SRS and ABR designations. Cost is $149.